Gen Z

Data-Driven Package

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Gen Z

Provider: OpenX

Data Type: Demographic

  • ctv
  • mobile
  • laptop

According to the BBC, Gen Z represents $360 billion in spending power in the U.S. alone. Easily activate this data-driven audience from OpenX to reach 12 million high value consumers ages 19 – 28.

Source

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12.2m
Audience Reach

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