DATA-DRIVEN PACKAGE

Reality TV

Formats

Lean into the drama with a turnkey package built to reach audiences who can’t look away as they stream, scroll, and react in real time.

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PROVIDER

OpenX

Data type

Interest

75% of Americans admit reality TV is a guilty pleasure.

*Source

Audience Segmentation Details

  • Viewers of reality and unscripted TV content
  • Fans of celebrity news, entertainment trends, and pop culture
  • Social media-active audiences engaging with live TV moments
  • Readers of celebrity gossip, entertainment news, and reality TV content
  • Consumers browsing lifestyle content including home, cooking, fashion, beauty and dating
  • And more!

Audience Reach

+136.1M

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