Auto Enthusiasts

Formats

Rev Up Your Campaigns With A Supply-Side Targeting Package That’s Proven To Drive Success

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PROVIDER

OpenX

Data type

Interest

Consumers spent $620 billion on new vehicles in 2025. Leverage this data-driven package to target millions of auto enthusiasts and those who consume related content.

*Source

Audience Segmentation Details

Consumers interested in buying, renting, or leasing new vehicles
Auto insurance prospects
Those interested in vehicle service and repairs
Purchasers of existing cars who are ready to sell
Consumers who have multiple vehicles
And more!

Audience Reach

+152.8M

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