More Formats with More Quality Control
The OpenX Mobile SDK enables app publishers to take full control of their programmatic advertising and maximise revenue opportunities. This direct-integration leverages the SDK for improved speed, data enrichment and premium ad formats, empowering app publishers to attract more advertising spend without impacting the stability and quality of their app environment.
After integrating the OpenX Mobile SDK, iFunny discrepancies fell below 1% and CPMs increased 50%
“Strong performance and the ability to deliver immediate results are top priorities for us when selecting a monetisation partners. Beyond meeting our requirements in those two areas, we saw OpenX as an exchange that could grow into one of our strategic partners.” Sergei Efimov, Director of Monetization
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Driving Superior Monetisation
Quality. Experience. Scale. Technology.