First-Look, Viewability and Custom Deals
The inventory you can’t access elsewhere: high-viewability packages, top comScore publishers and other deals designed to meet specific campaign needs with greater visibility across publisher inventory.
OpenX Programmatic Direct: PMP
Priority Access at Scale
Achieving Campaign Goals
Reach audiences through priority access to exclusive inventory at scale, with customised buying models to meet campaign criteria.
Quality Audiences at Scale
One source for trusted supply with global audience reach, 1,000+ discoverable packages and instant deal scale through Multi-Publisher Deals.
Priority Access
Custom packages give you the best chance to win at certain price points. Header bidding relationships provide the ability to compete for typically direct-sold impressions, reaching unique users otherwise unreachable through the open exchange.
Advanced Tools
OpenX Programmatic Direct is constantly evolving to help our demand partners buy more efficiently through enhanced user data, viewability metrics and more signals in the bid request.
OpenX Private Marketplaces
OpenX Private Marketplaces offer a better path to reaching your audience. Discover exclusive inventory first, access thousands of premium packages, and create deals tailored to your campaign goals.
"OpenX Bidder adds 24% more users and 16% ‘high-value’ users to what tag-based publishers already provided."
Tanuj Joshi, Vice President, Global Media Partnerships, MediaMath
Learn More"The market is changing rapidly and we needed to be ready to engage with buyers across the spectrum. OpenX helped."
Ben Harman, Director of Advertising Operations, CarGurus
Learn More"Quite simply, it worked. We’ve seen such high CPMs that it’s like OpenX Bidder is our 2nd most successful salesperson."
Martin Calhoun, Director, Digital Advertising Operations and Yield Management, Philadelphia Media Network
Learn More"OpenX has been a strategic and trusted revenue source for us, providing new and innovative solutions to help us monetize our inventory and stay ahead of the curve."
Cory Wheeler, Head of Programmatic Advertising at Graphiq
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