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This Election Season, Buyers Can Curate Deals Based On Voter Values

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4 Ad Tech Leaders on How AI is Improving CTV Measurement & Attribution

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Butler/Till, SWYM.ai, & OpenX Reduced CPA 57% for National Health & Wellness Brand

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Finalist: TV by OpenX

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Three Trends in the Mix for 2026: Joseph Worswick – VP, Buyer Development EMEA/APAC at OpenX

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‘I Am A Lucky And Thankful Man’: Remembering OpenX CEO John ‘JG’ Gentry

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Keisuke Meguro: AI Redefines Advertising Value and Attention

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‘JG believed that even in a demanding industry, it was possible to lead with both rigor and humanity’

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John Gentry, OpenX CEO and Adtech Pioneer, Dies After Battle With Cancer 

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Ad Tech Briefing: Ad tech’s agentic gambit at CES

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Pinterest-Owned tvScientific Gets Closer To The Bidstream With OpenX’s New API Suite

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Why Georgia-Pacific is turning its programmatic scrutinty to the sell side