Resources

OpenX Blog

Our blog aims to simplify the complexity of our industry and offer insights into the latest trends and innovations.

Blog

Five Keys to Digital Advertising Success in Uncertain Times

Blog

Spotlight Series: Carly Allcorn, Strategic Partnerships Director at illuma

Blog

Biddable: The Future of CTV
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Case Studies

Learn how OpenX drives superior monetization for publishers & app developers and maximizes value for brands & marketers.

Case Study

Leading telco company boosts efficiency with a 48% lower display CPA via data-driven deals

Case Study

A Global Pharmaceutical Brand Achieved 89% Viewability, 27% Above Their Target, While Maintaining CPM Efficiency With Supply-Side Targeted Deals From OpenX

Case Study

Popular QSR Brand Drives $5.2M in Sales by Supply-Side Targeting their Video Campaigns
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Documentation

The place to find OpenX product information, how-to, setup and more.

Product Documentation

For Publishers

Product Documentation

For Demand Partners

Product Documentation

For Developers
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Thought Leadership

Best-in-class content answering the biggest questions in the programmatic advertising industry, including a collection of infographics, guides, research, white papers and more.

Thought Leadership

Getting Smart on Sustainability in Adtech

Thought Leadership

Exploring the Next Frontier of Digital Advertising eBook

Thought Leadership

The New Normal: Marketing in 2020 and Beyond
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Videos

Videos to inform the advertising technology industry.

Video

Big Bets Coming out of CES 2025: Biddable CTV, Data-Driven Curation & the End of ‘Ad Tax’ Nonsense

Video

Cannes 2024 Takeaways: Transparency in Advertising

Video

Cannes 2024 Takeaways: Addressability in Advertising
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