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Case Study

How Liftoff Optimizes Campaign Performance with Opt-in Video

…Liftoff find opt-in video converts better than other formats, but it also drives post-install activity with engaged users. https://vimeo.com/301512387 How Liftoff Optimizes Post-Install Campaign Performance with Opt-in Video in Mobile…
Case Study

How JustPremium Scaled their Rich Media Marketplace using OpenX PMP

…load times and 12% higher gross revenue. https://www.youtube.com/watch?v=C0wQi1teLf8 How JustPremium Scaled their Rich Media Marketplace using OpenX PMP JustPremium partnered with OpenX to scale their Rich Media marketplace globally, allowing…
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Legal | Interest-Based Advertising / Legal

…the OpenX Ad Exchange when you visit websites of a Publisher who uses our Services – but such advertising will not be targeted to you. Please see OpenX’s Privacy Policy at https://corp-www.prod.gcp.openx.org/privacy-center/privacy-policy/….
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Legal | Anti-Discrimination Policy

…on our platforms, as detailed in our Ad Exchange Demand Policy, available at https://corp-www.prod.gcp.openx.org/legal/ad-exchange-demand-policies/ and applicable to our demand-side partners.  This Anti-Discrimination Policy sets forth additional terms applicable to demand-side…
Press Release

OpenX Brings On Former Prebid.org President, Tom Levesque, To Accelerate Product Development

…of functions, including header bidding, connected TV (CTV), and external identifiers. Tom is a recognized leader in the Prebid community having previously served as President and board member at Prebid.org. …
Press Release

OpenX Named As One of Advertising Age’s Top Fifty Best Places to Work for 2015

…news, intelligence and conversation for the marketing and media community. Ongoing coverage of strategic topics like CMO Strategy and data-driven marketing is complemented by breaking news on digital, social media…
Press Release

Quebecor Selects the OpenX Ad Technology Platform

…A family business founded in 1950, Quebecor is strongly committed to the community. Every year, it actively supports people working with more than 400 organizations in the vital fields of…
Press Release

OpenX CEO Tim Cadogan at Variety Venture Capital & New Media Summit

…(Summit) at 4:30 p.m. on Friday, July 8th at the Beverly Hilton in Beverly Hills, California. The Summit will explore how the investment community is driving technology innovation. The event…
Press Release

Airpush and OpenX Announce Partnership to Launch AirX Private Mobile Ad Exchange

…way to offer our inventory to the programmatic buying community and OpenX was the clear winner. The OpenX platform, including its SSP technology, exceeds any currently available and their management…
Press Release

OpenX Named AlwaysOn Global 250 Winner

…informing the entrepreneurial community in the Global Silicon Valley. Founded by Red Herring founding editor, Tony Perkins in 2003, AlwaysOn’s mission is to continue to lead the industry by empowering…
News

OpenX named in L.A.’s 10 Hottest Start-ups

L.A.’s start-up scene is booming. Just consider some of these stats recently released by Built in LA, an online start-up community. In the first half of 2013, 94 new companies…
Press Release

OpenX Mobile Business Grows 191% Year-Over-Year

…the rapidly growing app community. By introducing support for a number of formats such as Rich Media and video for app developers, and strengthening several key relationships with mobile powerhouses,…