July 8, 2013

OpenX Named AlwaysOn Global 250 Winner

LOS ANGELES, July 8, 2013 OpenX Technologies, Inc. (OpenX), one of the world’s leading providers of digital and mobile advertising technology, today announced that it has been chosen by AlwaysOn as an AlwaysOn Global 250 winner. Inclusion in the AlwaysOn Global 250 signifies leadership among a company’s peers and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players in the Global Silicon Valley. OpenX was specially selected by the AlwaysOn editorial team and industry experts spanning the globe based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz.

“Four years ago, we anticipated the renaissance in digital advertising,” said Tim Cadogan, chief executive officer, OpenX. “Since then, we’ve seen a proliferation of companies in the space and that shift is reflected in the composition of the AlwaysOn Global 250 list. We’re pleased to be recognized for our leadership role in what’s become such a vibrant part of the digital landscape.”

The AlwaysOn Global 250 winners were selected from among thousands of domestic and international technology companies nominated by investors, bankers, journalists, and industry insiders. The AlwaysOn editorial team conducted a rigorous three-month selection process to finalize the 2013 list.

“This year’s AlwaysOn Global 250 is seeing an unprecedented shift from desktop to mobile,” said Tony Perkins, founder and editor, AlwaysOn. “The Global Silicon Valley is rising to this challenge with unfettered enthusiasm, providing business management solutions, IT infrastructure, and elegant, stable applications. The companies on this year’s AlwaysOn Global 250 represent the highest-growth opportunities in today’s private company marketplace.”

OpenX’s technology platform enables digital media companies to maximize their ad revenue on any digitally connected screen. Specifically, the Company’s multi-screen platform provides one of the world’s largest digital ad exchanges, which includes Supply Side Platform technology, content valuation and ad serving technology. In 2012, OpenX handled more than three trillion ad transactions.

OpenX has grown rapidly, achieving greater than 100% year-over-year revenue growth in both 2011 and 2012. To further accelerate that growth, OpenX completed two acquisitions in 2012 and doubled its team to more than 300 employees.

OpenX and the AlwaysOn Global 250 companies will be honored at AlwaysOn’s 11th annual Innovation Summit at the Computer History Museum in Mountain View, Calif. on July 23, 2013.

About OpenX

OpenX is a global leader in digital and mobile advertising technology. OpenX’s vision is to unleash the full economic potential of digital media companies. OpenX solutions provide a unique Software as a Service platform by combining ad serving, an ad exchange, which includes Supply Side Platform technology, and content valuation.

OpenX Technologies, Inc., a wholly owned subsidiary of OpenX Software Ltd., is based in Los Angeles and is backed by leading investors including Accel Partners, Index Ventures, SAP Ventures, and Samsung Venture Investment Corporation.

For more information, please visit www.openx.com

About AlwaysOn

AlwaysOn is the leading business media brand connecting and informing the entrepreneurial community in the Global Silicon Valley. Founded by Red Herring founding editor, Tony Perkins in 2003, AlwaysOn’s mission is to continue to lead the industry by empowering its readers, event participants, sponsors, bloggers, and advertisers like no other media brand.