Archives: press-releasess

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Streaming Wars Could Threaten Traditional Christmas Ads, As One In Four Christmas Shoppers Watch Zero Live TV
New Survey from OpenX and The Harris Poll Finds Consumer Optimism About Economy Will Fuel Increased Spend This Holiday Season; Digital to Overtake In-Store in Total Share of Wallet for First Time
OpenX Accelerates International Growth with Expansion into Australia, Hires Bauer Media’s Mitchell Greenway to Lead ANZ
The Ozone Project and OpenX partner to increase monetisation for publisher’s digital ad inventory
OpenX Increases Expansion into APAC with Key Investments in People, Platform and Product
OpenX Introduces First People-Based Marketing Solution For The Open Web
Consumer Research From OpenX and The Harris Poll Highlights Surging Popularity of OTT With Majority of US Now Streaming Over The Top Content
OpenX Announces First of Its Kind Five Year Collaboration with Google Cloud That Will Form The Foundation of New Product and Technology Strategy
Digitas Global Head of Programmatic Joins OpenX To Lead Agency and Brand Strategy
OpenX Taps Former Fandango CFO Rob Leff To Lead Global Finance Team

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OpenX Advances Intelligent SSP Strategy with Key Leadership Appointments Across Product, Partnerships and Curation
Learn more: OpenX Advances Intelligent SSP Strategy with Key Leadership Appointments Across Product, Partnerships and Curation
OpenX Repositions as The Intelligent SSP to Simplify Advertising
Learn more: OpenX Repositions as The Intelligent SSP to Simplify Advertising
OpenX and TVision Launch First Supply-Side Attention Targeting Solution for CTV, Enabling Real-Time Activation on High-Engagement Inventory
Learn more: OpenX and TVision Launch First Supply-Side Attention Targeting Solution for CTV, Enabling Real-Time Activation on High-Engagement Inventory