News

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News

For the holidays, Chubbies is using mobile ads to get customers to shop in store

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7 Scary Retail Trends As We Head Into The Holidays

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The Fragmented CTV Environment: Putting All the Pieces Back Together

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Major Ad Exchanges Create Shared Principles to Achieve a Better Programmatic Marketplace

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These Ad Exchanges Are Calling for a More Transparent Programmatic Marketplace

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‘Too many players, not enough choice’: What’s driving ad tech consolidation

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Why Opt-In Video Is A Win-Win Vision Of The Future

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Fraudsters Are Masquerading As Real DSPs

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ONS Shows Online & In-Store Growing Simultaneously: The Industry’s Opinion

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U.S. consumers feel financially confident as holiday season approaches

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Industry Comment: Search & Social to Be Driving Force Behind Global Ad Spend Growth

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Mobile likely to dominate holiday shopping, survey finds