SVP of Demand Platforms
As as SVP of Demand Platforms, Geoff Wolinetz oversees OpenX’s relationships with demand-side platforms (DSPs) with a focus on emerging digital platforms and TV. His priorities include building and expanding the strategic relationships with DSP partners and helping them “future-proof” their businesses as the industry moves into a cookie-less environment.
Most recently, Geoff led the expansion of the connected TV business at Chalice, a marketing and data science company that helps brands create custom algorithms for DSPs, as the company’s senior vice president of growth.
Geoff’s career has focused on building relationships with inventory suppliers and helping them monetize their businesses. Prior to Chalice, he was the senior vice president of client relationships and head of revenue at Comcast Corp.’s FreeWheel, which enables all segments of the new TV ecosystem. Earlier, he spent 16 years at Turner Broadcasting, Inc. supporting advertising and operational services in various leadership positions.