Archives: newss
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Moving Header Bidding To The Server Side Reduces Latency
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OpenX Hoping to Optimize the Use of Multiple Header Bidding Partners
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OpenX Meta Creates Server-to-Server Alternative To Header Bidding Wrappers
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Ad Fraud Can Learn From Credit Card Fraud: OpenX’s Cadogan
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OpenX Opens Up Header Bidding To Real-Time Guarantees
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Will The Ad Tech Ecosystem Ever Provide A Unified Front Against Ad Fraud?
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OpenX By The Numbers: Profit Up 3x In Two Years
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Header Bidding Rears Its Head With Yield And Cost: OpenX’s Saifee
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OpenX Launches Real-Time Guaranteed: Exclusive Q&A With Tim Cadogan, CEO, OpenX
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OpenX’s Real-Time Guarantees Offer Best Of Both Worlds
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Learn more: Finalist: AdExchanger AwardsFinalist: AdExchanger Awards
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Learn more: New Chairman Joel Meyer Dishes On Prebid’s Reset For The Agentic Ad Tech Era
New Chairman Joel Meyer Dishes On Prebid’s Reset For The Agentic Ad Tech Era
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Learn more: Why Georgia-Pacific bet the future of programmatic on supply, not demand
Why Georgia-Pacific bet the future of programmatic on supply, not demand
