Archives: newss
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Rewarded video ads will continue to dominate through 2018
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Opt-in video a potential remedy for ad fatigue, study finds
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Opt-In Video Advertising is Preferred Ad Choice for Consumers According to New Nationwide Survey; Adoption May Deter Ad Blocking
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Podcast: The Durability Of Ad Exchanges
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We Must Fix The Runaway Infrastructure Chain Before It Derails The Programmatic Market
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Q&A with Maggie Mesa, Head of Mobile at OpenX
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Behind the screens: An inside look at the tech stacks these LA companies use
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Mobile engagement and ad quality headline the Cannes 2018 agenda
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The future of header bidding lies in transparency
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Brands are taking back control of digital advertising
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Learn more: Finalist: AdExchanger AwardsFinalist: AdExchanger Awards
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Learn more: New Chairman Joel Meyer Dishes On Prebid’s Reset For The Agentic Ad Tech Era
New Chairman Joel Meyer Dishes On Prebid’s Reset For The Agentic Ad Tech Era
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Learn more: Why Georgia-Pacific bet the future of programmatic on supply, not demand
Why Georgia-Pacific bet the future of programmatic on supply, not demand
