Archives: newss
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For the holidays, Chubbies is using mobile ads to get customers to shop in store
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7 Scary Retail Trends As We Head Into The Holidays
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The Fragmented CTV Environment: Putting All the Pieces Back Together
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Major Ad Exchanges Create Shared Principles to Achieve a Better Programmatic Marketplace
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These Ad Exchanges Are Calling for a More Transparent Programmatic Marketplace
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‘Too many players, not enough choice’: What’s driving ad tech consolidation
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Why Opt-In Video Is A Win-Win Vision Of The Future
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Fraudsters Are Masquerading As Real DSPs
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ONS Shows Online & In-Store Growing Simultaneously: The Industry’s Opinion
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U.S. consumers feel financially confident as holiday season approaches
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Learn more: Hyundai Tests Containerized Ad Tech To Drive New EfficiencyHyundai Tests Containerized Ad Tech To Drive New Efficiency
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Learn more: B2B Marketers Reevaluate How They Engage Their Audiences
B2B Marketers Reevaluate How They Engage Their Audiences
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Learn more: “I don’t think that the term SSP will exist in the way that it exists today in a few years”
“I don’t think that the term SSP will exist in the way that it exists today in a few years”
