“I would be remiss not to talk about OpenXBuild. We launched it at CES this past year, and it’s really an orchestration layer that’s 100% cloud-based that allows brands and agencies to really build on top of what we have to make something unique that is their own. So they can use our identity graph, they can leverage our real-time bidstream data, they can leverage containers and then also measurement to really build custom models that are unique to them within a secure environment.” — Amanda Forrester, SVP, Marketing and Communications, OpenX
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