Archives: newss
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Butler/Till, SWYM.ai, & OpenX Reduced CPA 57% for National Health & Wellness Brand
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Finalist: TV by OpenX
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Three Trends in the Mix for 2026: Joseph Worswick – VP, Buyer Development EMEA/APAC at OpenX
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‘I Am A Lucky And Thankful Man’: Remembering OpenX CEO John ‘JG’ Gentry
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Keisuke Meguro: AI Redefines Advertising Value and Attention
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‘JG believed that even in a demanding industry, it was possible to lead with both rigor and humanity’
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John Gentry, OpenX CEO and Adtech Pioneer, Dies After Battle With Cancer
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Ad Tech Briefing: Ad tech’s agentic gambit at CES
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Pinterest-Owned tvScientific Gets Closer To The Bidstream With OpenX’s New API Suite
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Why Georgia-Pacific is turning its programmatic scrutinty to the sell side
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Learn more: Why Georgia-Pacific bet the future of programmatic on supply, not demandWhy Georgia-Pacific bet the future of programmatic on supply, not demand
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Learn more: IPA Bellwether: Is AI starting to disrupt adspend?
IPA Bellwether: Is AI starting to disrupt adspend?
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Learn more: The End Of Head-In-The-Sand Children’s Privacy Practices
The End Of Head-In-The-Sand Children’s Privacy Practices
