News

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News

OpenX Unveils 1st-Price Option For Programmatic Buys, Cites Transparency

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Truth & Transparency Key to Programmatic Growth

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OpenX Rolls Out Advanced Mobile SDK to Market

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OpenX Exec Teri Gallo on Bringing Brands Closer to Programmatic and Rethinking their Model

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Industry Group Awards Nine Companies ‘Certified Against Malware’ Seals

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Three Quick Steps to Support the Industry Ad Clean Up

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Cannes Lions Interview: Jason Fairchild, Co-Founder and CRO, OpenX

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You Don’t Use Desktop Strategies In-App, So Why Apply The Same Quality Standards?

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Tremendous Industry Momentum Working Together to Raise Standards: Q&A with John Murphy, OpenX

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When More Isn’t Merrier: Why Redundant Header Bidders are Destabilizing Digital Advertising

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Hindsight is 20/20: Examining the Unintended Consequences of Containers

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Why Publishers Need to Protect Their Reputations in the Age of Server-to-Server