Archives: newss
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Ad-Tech Firm OpenX Pledges to Invest $25 Million in Ad-Quality Initiatives
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OpenX Reports More Than $170 Million in 2017 Revenue
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The Great Connected TV Debate: Subscription- vs. Ad-Supported Models
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IAB Releases GDPR Framework; OpenX Removes Video Ad Format
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The Missing Step in Reaching GDPR Compliance: Privacy Shield
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How The 300×250 Became The Most Common — And Fraudulent — ‘Video’ Ad Unit
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Ads.txt Adoption Continues Its Steady Growth
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It’s Time to Hire a Chief Brand Safety Officer
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Understanding Programmatic Auction Pricing Is a Major Priority for Marketers
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‘The year of the RFI’: Advertisers step up supply-side partner reviews
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Learn more: Finalist: AdExchanger AwardsFinalist: AdExchanger Awards
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Learn more: New Chairman Joel Meyer Dishes On Prebid’s Reset For The Agentic Ad Tech EraNew Chairman Joel Meyer Dishes On Prebid’s Reset For The Agentic Ad Tech Era
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Learn more: Why Georgia-Pacific bet the future of programmatic on supply, not demandWhy Georgia-Pacific bet the future of programmatic on supply, not demand

