OpenX chief executive officer Tim Cadogan has been working in digital media since the late 1990s, and is using his experience of transparency scares in years gone by to position the ad exchange and supply-side platform as a leading voice in a much-needed clean-up of the programmatic sector.
OpenX’s CEO Tim Cadogan on why scrutiny is a sign of opportunity for programmatic, not a death knell
Explore More News
-
Learn more: OpenX Repositions as The Intelligent SSP to Simplify AdvertisingOpenX Repositions as The Intelligent SSP to Simplify Advertising
-
Learn more: Future of TV Briefing: OpenX adds attention targeting for CTV ads backed by TVisionFuture of TV Briefing: OpenX adds attention targeting for CTV ads backed by TVision
-
Learn more: OpenX and TVision Launch First Supply-Side Attention Targeting Solution for CTV, Enabling Real-Time Activation on High-Engagement Inventory
OpenX and TVision Launch First Supply-Side Attention Targeting Solution for CTV, Enabling Real-Time Activation on High-Engagement Inventory
