Programmatic advertising is booming. Marketers and media owners are increasingly buying and selling ad space using automated software tools instead of phones and email, and technology companies are jockeying for position as the vendors of choice for software tools.
NEWS
Ad Exchange OpenX Says It’s Battling Ad Fraud Head-On
Explore More News
-
Learn more: Hyundai Tests Containerized Ad Tech To Drive New EfficiencyHyundai Tests Containerized Ad Tech To Drive New Efficiency
-
Learn more: B2B Marketers Reevaluate How They Engage Their AudiencesB2B Marketers Reevaluate How They Engage Their Audiences
-
Learn more: OpenX CMO: The SSP won’t exist in a few years
OpenX CMO: The SSP won’t exist in a few years
