Responsibility Isn’t an Initiative.
It’s Our Standard

At OpenX, responsible media isn’t a box to check; it’s an operational standard. Embedding accountability into our infrastructure is essential for protecting data, providing partner-first customer service, and powering sustainable advertising. The result is privacy-forward performance built on trust and transparency.

Privacy, Security, and Data Integrity

Responsible advertising requires independent verification, not just internal commitments. Our systems are independently audited under the SOC 2 framework, with SOC 3 Type 2 reports available to clients. Our privacy program undergoes regular third-party review, and we participate in the IAB Diligence Platform powered by SafeGuard Privacy. These safeguards give partners confidence that the solutions they rely on are high-performing, responsible, and compliant by design.

Visit the Privacy Center

View SOC 3 Report

Efficient, High-Performing Infrastructure

Our 100% cloud-based architecture delivers faster, more reliable performance with a significantly smaller environmental footprint, expanding and contracting based on demand and avoiding the waste associated with traditional data centers. Backed by high-efficiency, renewable-energy-supported systems, our infrastructure shows that sustainable media buying drives measurable business impact, which gives your campaigns the speed, security, and efficiency you expect.

Third-Party Verified Sustainability

We lead with independent verification, not self-reported claims, so partners can align media investments with measurable climate action. As the first advertising, media, or technology company to achieve CarbonNeutral^® certification and meet the Science-Based Targets initiative (SBTi) Net-Zero Standard, we reduced emissions by 96.3% between 2018 and 2021. Transparent carbon measurement across the supply chain enables smarter, more accountable media decisions.

Measuring and Reporting Our Impact

Measurement is the foundation of responsible advertising. Transparent, consistent reporting transforms sustainability from an abstract goal into an actionable input, empowering responsible media buying decisions that align business objectives with long-term environmental stewardship. Our results are independently audited and publicly disclosed through annual greenhouse gas (GHG) emissions disclosures and AB 1305 compliance filing, ensuring transparency that supports your sustainability commitments.