A Global Advertising Marketplace for High-Quality Omnichannel Supply

OpenXExchange™ is a global, omnichannel ad exchange with efficient access to quality supply and industry-leading standards and certifications for malware, fraud, and transparency.

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key benefits

Quality Ad Inventory

Quality starts with always-on standards that multi-hop requests and resellers without unique formats, protecting direct, brand-suitable publisher inventory.

Intelligent Infrastructure

Cloud-based infrastructure with machine learning that scores, ranks and filters bid opportunities, and dynamically optimizes pricing and traffic flows in real time for efficient QPS utilization.

Global Omnichannel Access

OpenXExchange provides demand-side platforms (DSPs) with real-time, scalable, and global access to quality publisher inventory and audience data across devices and formats.

Quality Supply at Scale

70%

Direct publisher supply

90%

Coverage across Comscore top 100 programmatic publishers

90%

Coverage of Jounce Bellwether publishers

Bring Supply-Side Intelligence to Your Customers

Combine data-driven curation with custom infrastructure to expand reach, unlock differentiated supply, and drive stronger performance and insights for buyers

OpenXBuild™

Easily build secure, high-performing, interoperable advertising solutions on a sustainable, global, supply-side infrastructure.

OpenXSelect™

Activate custom packages and curated deals with supply-side targeting (SST) through deal IDs, optimized for control and outcomes.

Bring Supply-Side Intelligence to Your Customers

Combine data-driven curation with custom infrastructure to expand reach, unlock differentiated supply, and drive stronger performance and insights for buyers.