DATA-DRIVEN PACKAGE

Auto Enthusiasts

Formats

Rev Up Your Campaigns With A Supply-Side Targeting Package That’s Proven To Drive Success

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PROVIDER

OpenX

Data type

Interest

Consumers spent $620 billion on new vehicles in 2025. Leverage this data-driven package to target millions of auto enthusiasts and those who consume related content.

*Source

Audience Segmentation Details

  • Consumers interested in buying, renting, or leasing new vehicles
  • Auto insurance prospects
  • Those interested in vehicle service and repairs
  • Purchasers of existing cars who are ready to sell
  • Consumers who have multiple vehicles
  • And more!

Audience Reach

+152.8M

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