TiVo’s ACR Expansion, Viant’s Attention Bet, and Why Automation Still Needs a Human

“OpenX has introduced a full rebrand, including a new logo, positioning, and visual identity, alongside a sharper message about reducing complexity in digital advertising. And honestly, this one lands. The new look feels clean, modern, and actually reflective of where the industry is heading, which is rare for ad tech rebrands that often feel cosmetic at best.”  — AdTechGod

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