Archives: newss
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OpenX Is Officially Net Zero. Here’s How It Got There
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Horizon Media Connects Its ID To OpenX’s SSP
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Ad Exchange OpenX Names Forrester VP, Marketing
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WINNER: Campaign Ad Net Zero Awards 2022
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Digital Advertising Companies Look to Reduce the Industry’s Carbon Footprint
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Programmatic Hasn’t Been Able to Live Up to Its Potential
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Reaching the elusive digitally-driven millennial consumer
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OpenX CEO Tim Cadogan on the Evolution of Programmatic, and Going to the Cloud
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OpenX CEO’s Advice for Addressing the ‘Asymmetry’ in Digital Ads
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As fraudsters target ads.txt, industry calls for uncluttered supply chain
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Learn more: Hyundai Tests Containerized Ad Tech To Drive New EfficiencyHyundai Tests Containerized Ad Tech To Drive New Efficiency
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Learn more: B2B Marketers Reevaluate How They Engage Their Audiences
B2B Marketers Reevaluate How They Engage Their Audiences
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Learn more: “I don’t think that the term SSP will exist in the way that it exists today in a few years”
“I don’t think that the term SSP will exist in the way that it exists today in a few years”
