“By fostering collaboration and embracing more open standards, we can create a thriving programmatic ecosystem that respects each country’s unique structure and business practices while unlocking new opportunities for growth.” — Rowena Taylor, Vice-president of Publisher Partnerships, EMEA, OpenX
NEWS
Breaking barriers: Uniting Europe’s fragmented TV ad market
Explore More News
-
Learn more: Agencies look to AI agents for edge, but must fend off brands looking to in-house with the same techAgencies look to AI agents for edge, but must fend off brands looking to in-house with the same tech
-
Learn more: The AI search crisis everyone’s talking about at Cannes is actually about brand coherenceThe AI search crisis everyone’s talking about at Cannes is actually about brand coherence
-
Learn more: WTF is containerization?
WTF is containerization?