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Curation Vs. Supply-Side Targeting: What’s The Difference?
What’s the difference between curation and supply-side targeting? In this OpenX Defines, Erika Loberg (OpenX) and Annalise Curvelo (Sightly) compare definitions of curation, premium versus quality, and AI versus intelligence.
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Curation Vs. Supply-Side Targeting: What’s The Difference?
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