DATA-DRIVEN PACKAGE

Fitness Buffs

Formats

Strengthen your media plans with this OpenX turnkey Fitness Buffs package built to flex.

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PROVIDER

OpenX

Data type

Interest

82% of Americans set health, fitness, and exercise goals.

*Source

Audience Segmentation Details

  • Fitness and workout enthusiasts
  • Consumers interested in gyms, fitness classes, and personal training
  • Purchasers of athletic apparel, footwear, and fitness equipment
  • Consumers interested fitness competitions and endurance events
  • Audiences engaging with fitness and workout content
  • And more!

Audience Reach

+157.9M

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