Mobile

Mobile Revenue Serving ... Simplified

Your audience is no longer tethered to a desk.

People are turning to smart phones and tablets to consume their favorite Internet content. Where the audience goes, advertisers follow. But how do you serve ads to your customers no matter where they are and what device?

Many companies have resorted to using two, even three ad servers creating confusion and adding unnecessary complexity.

Manage All Your Inventory from One System

With OpenX, you have one ad technology platform to manage ad revenue across desktop, video, mobile, and e-mail.

You can classify inventory for your mobile sites or applications, schedule mobile-specific creatives, and view reporting for your mobile inventory or campaigns. Plus, you can monetize your unsold inventory on our ad exchange.

Simplified Mobile Ad Serving

Has your sales team uncovered an opportunity for a lucrative campaign involving a web homepage takeover and iPhone App roadblock? 

You can set-up that type of cross-platform campaign, forecast availability, and track delivery – all from OpenX Enterprise.

Deliver ads to all your customer’s devices (desktop, laptop, iPhone, iPad, Android) in both standard and mobile formats (320x50, 300x250, 728x90, 160x600), and custom sizes.

Manage all of the mobile options – targeting, creative, and mobile-specific ad tags – through an easy-to-use interface.

Buy and Sell Mobile Inventory in Real-time in OpenX Market

Make even more money by putting your unsold mobile inventory into OpenX Market – the ad exchange where publishers and advertisers buy and sell mobile ad impressions in a real-time auction.

OpenX Market is integrated directly into OpenX Enterprise, so with a single click publishers can get higher fill rates at better CPMs.

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