OpenX is one of the world's leading providers of digital advertising technology, enabling businesses to manage and maximize their ad revenue. OpenX products, including OpenX Enterprise, OpenX Market and LiftDNA by OpenX™ provide a comprehensive revenue serving platform by combining ad serving, an ad exchange and a breakthrough approach to yield optimization.
OpenX Technologies, Inc. is based in Los Angeles and is backed by leading investors including Accel Partners, Index Ventures and SAP Ventures.
OpenX and LiftDNA by OpenX are trademarks of OpenX Limited.
Ad Exchange Technology
OpenX Market Japan
Yield Optimization Technology
Ad Infrastructure Technology
OpenX Enterprise
OpenX OnRamp
OpenX Source
Ad Technology Services
Funding & Lead Investors
$50.5 million (Series A, B, C and D)
Accel Partners, Index Ventures, SAP Ventures, Mitsui Global Investment Inc., Presidio Ventures, the wholly owned investment vehicle of Sumitomo Corporation.
Milestones
- February 2012 - OpenX acquires Supply-Side Platform LiftDNA
- February 2012 - OpenX announces profitability
- May 2011 - OpenX close $20 million Series D funding
- February 2011 - Breakthrough version of OpenX Enterprise launches with Groupon as early adopter
- August 2010 - Dentsu-cci and OpenX announce OpenX Market Japan
- March 2010 - Orange-France Telecom and OpenX announce Orange Ad Market
- November 2009 - Microsoft and OpenX announce ad technology partnership
- May 2009 - OpenX closes $10 million in Series C funding
- April 2009 - OpenX Market launches
- 2008 - OpenX achieves significant growth across product lines
- April 2008 - Tim Cadogan appointed as OpenX CEO
- February 2008 - Jonathan Miller appointed as Chairman of the Board
- 2007-2008 - Company incorporated; closes $20.5 million in funding
- 1998 - Open source ad serving project launches and gains massive, global adoption
