About Us
We are the world’s leading independent supply-side platform for audience, data, and identity targeting.
With some of the best minds in AdTech under our global roof, we bring industry-leading technology, a tradition of great service to our clients, and huge scale — across every format, from mobile to CTV.
This allows us to build products that lead to greater reach for buyers and higher revenue for publishers — while solving some of the most intricate problems in digital marketing at large. That's the power of OpenX.
100% Cloud-Based
We’re the only 100% cloud-based exchange, with the most efficient tech stack in the industry. Since we’ve been wholly operating on the Google Cloud Platform, we’ve improved performance, scalability, speed, and global reach. In a nutshell, we’ve:
Reduced time to market for new products and features by more than 50% with full CI/CD pipelines and automated infrastructure
Utilized advanced AI capabilities powered by Google Cloud AI (Cloud TPU, Kubeflow, AutoML) to reduce cost to serve and process traffic
Gained the ability to launch new global regions and markets almost instantaneously
Leadership
The smartest minds. The most inventive team. That’s our formula for results.
In Memoriam
John Gentry
As our CEO, John was a leader, a mentor, and a champion of our people. Over his 12 years at OpenX, he helped shape our culture, drive strategic growth, and nurture the next generation of leaders. We honor his life, his contributions, and his lasting influence on our company.
Over a decade of market innovation
With a proven track record of industry-changing innovation.
