OpenX is the world’s leading independent provider of digital advertising technology that enables businesses to manage and maximize their ad revenue.
OpenX products, including OpenX Enterprise and OpenX Market, provide a comprehensive revenue generation platform by combining ad serving with a unique ad exchange. OpenX ad serving products are used by more than 200,000 websites in more than 100 countries and serve more than 350 billion ads monthly. OpenX Market reaches more than 400 million monthly unique users worldwide.
OpenX Technologies, Inc., a wholly owned subsidiary of OpenX Limited, is based in Los Angeles and is backed by leading investors including SAP Ventures, AOL Ventures, Accel Partners, Index Ventures and First Round Capital.
Ad Infrastructure Technology
Ad Exchange Technology
- OpenX Market
- Orange Ad Market - powered by OpenX
Ad Technology Services
Funding & Lead Investors
- $50.5 million (Series A, B, C and D)
- Accel Partners, Index Ventures, SAP Ventures, AOL Ventures, Mitsui Global Investment Inc., DAG Ventures and First Round Capital.
Milestones
- 1998 - Open source ad serving project launches and gains massive, global adoption
- 2007-2008 - Company incorporated; closes $20.5 million in funding
- 2008 - OpenX powers advertising for more than 150,000 websites across the Internet
- April 2009 – OpenX Market launches
- May 2009 – OpenX closes $10 million in Series C funding
- November 2009 – Microsoft and OpenX announce ad technology partnership
- March 2010 – Orange-France Telecom and OpenX announce Orange Ad Market
- August 2010 – Dentsu-CCI and OpenX announce OpenX Market Japan
- February 2011 - Breakthrough version of OpenX Enterprise launches with Groupon as early adopter
- May 2011 - OpenX close $20 million Series D funding
