{"id":1196,"date":"2016-04-28T10:16:29","date_gmt":"2016-04-28T10:16:29","guid":{"rendered":"http:\/\/v2.openx.local\/news\/openx-mobile-topped-50-percent-of-global-volume-in-q1-higher-cpms-on-apps-than-mobile-web\/"},"modified":"2022-03-13T19:43:09","modified_gmt":"2022-03-13T19:43:09","slug":"news-openx-mobile-topped-50-percent-of-global-volume-in-q1-higher-cpms-on-apps-than-mobile-web","status":"publish","type":"news","link":"https:\/\/www.openx.com\/news\/news-openx-mobile-topped-50-percent-of-global-volume-in-q1-higher-cpms-on-apps-than-mobile-web\/","title":{"rendered":"OpenX: Mobile topped 50 percent of global volume in Q1; Higher CPMs on apps than mobile web"},"content":{"rendered":"\n<p>OpenX, which operates a programmatic platform that includes an ad exchange&nbsp;and supply-side platform, reported&nbsp;Tuesday that more than 50 percent of global ad volume on the exchange came from mobile in Q1 2016, up 180 percent from a year ago.<\/p>\n\n\n\n<p><a href=\"http:\/\/marketingland.com\/openx-mobile-50-percent-programmatic-volume-174554\" target=\"_blank\" rel=\"noreferrer noopener\">&gt;Read the Full Article<\/a><\/p>\n","protected":false},"author":2,"featured_media":1596,"template":"","meta":{"_acf_changed":false},"categories":[],"tags":[18,23,24],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>OpenX: Mobile topped 50 percent of global volume in Q1; 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