{"id":1193,"date":"2016-06-01T23:34:52","date_gmt":"2016-06-01T23:34:52","guid":{"rendered":"http:\/\/v2.openx.local\/news\/creating-the-consumer-based-customer-experience-for-programmatic\/"},"modified":"2022-03-13T19:42:03","modified_gmt":"2022-03-13T19:42:03","slug":"creating-the-consumer-based-customer-experience-for-programmatic","status":"publish","type":"news","link":"https:\/\/www.openx.com\/news\/creating-the-consumer-based-customer-experience-for-programmatic\/","title":{"rendered":"Creating the Consumer-Based Customer Experience for Programmatic"},"content":{"rendered":"\n

Excellent customer service is no longer just associated with B2C business models.  Business clients are increasingly comparing their professional customer service interactions with their personal consumer experiences and expectations and want a similar experience. One industry that illustrates the issues and opportunities for B2B client experiences is programmatic advertising.<\/p>\n\n\n\n

>Read the Full Article<\/a><\/p>\n","protected":false},"author":2,"featured_media":1613,"template":"","meta":{"_acf_changed":false},"categories":[],"tags":[18,56,24],"acf":[],"yoast_head":"\nCreating the Consumer-Based Customer Experience for Programmatic<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.openx.com\/news\/creating-the-consumer-based-customer-experience-for-programmatic\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Creating the Consumer-Based Customer Experience for Programmatic\" \/>\n<meta property=\"og:description\" content=\"Excellent customer service is no longer just associated with B2C business models.  Business clients are increasingly comparing their professional customer service interactions with their personal consumer experiences and expectations and want a similar experience. 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