{"id":1123,"date":"2018-02-26T13:15:16","date_gmt":"2018-02-26T13:15:16","guid":{"rendered":"http:\/\/v2.openx.local\/news\/what-brands-publishers-and-ad-tech-companies-need-to-know-about-gdpr\/"},"modified":"2022-03-13T05:53:37","modified_gmt":"2022-03-13T05:53:37","slug":"90937","status":"publish","type":"news","link":"https:\/\/www.openx.com\/news\/90937\/","title":{"rendered":"What Brands, Publishers and Ad Tech Companies Need to Know about GDPR"},"content":{"rendered":"\n<p>The European Union\u2019s General Data Protection Regulation (GDPR) law, which is set to take effect on May 25, imposes a strict set of requirements on how and why companies collect and use personal data. In many cases, people get to decide what information they share. Companies that don\u2019t comply are subject to potentially hefty fines.<\/p>\n\n\n\n<p><a href=\"http:\/\/www.adweek.com\/digital\/what-brands-publishers-and-ad-tech-companies-need-to-know-about-gdpr\/#article\" target=\"_blank\" rel=\"noreferrer noopener\">Read the Full Article<\/a><\/p>\n","protected":false},"author":2,"featured_media":1701,"template":"","meta":{"_acf_changed":false},"categories":[],"tags":[53],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What Brands, Publishers and Ad Tech Companies Need to Know about GDPR<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.openx.com\/news\/90937\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Brands, Publishers and Ad Tech Companies Need to Know about GDPR\" \/>\n<meta property=\"og:description\" content=\"The European Union\u2019s General Data Protection Regulation (GDPR) law, which is set to take effect on May 25, imposes a strict set of requirements on how and why companies collect and use personal data. In many cases, people get to decide what information they share. Companies that don\u2019t comply are subject to potentially hefty fines. 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