OpenX Product

OpenX Product

OpenX Mobile

A Multi-Format, Mobile Ad Exchange, Ranked #1 in Quality


- OpenX Mobile: A Fully Mobile Optimised Ad Exchange

Driving Superior Monetisation for App Developers

OpenX provides 900+ premium app publishers with access to the global marketing budgets of the world’s leading advertisers. Enabling various ad formats, selling models and integration methods that meet their needs.
Formats that Fit
Formats that Fit

Leverage banner ads, rich media, interstitial or video formats that work with your app’s user experience.

Maximum Mobile Yield
Maximum Mobile Yield

Maximise inventory value via open auctions or in private marketplaces, and provide buyers with “first look” using OpenX Bidder for Apps, in the exchange ranked 1st for traffic quality.

Premium Mobile Demand
Premium Mobile Demand

A global ad exchange that is integrated with 135+ mobile first and cross-screen demand partners, who work with the largest advertisers and media buyers spanning 190 countries.

Optimized for Mobile
Optimized for Mobile

Lightweight solutions that work with existing primary SDKs and are optimized for mobile environments.

BrandTags

BrandTags

Quickly integrate the power of the OpenX Ad Exchange with our mobile optimized JavaScript, VAST and VPAID tags that are easy to integrate and require no developer resources.


Bidder for Apps

Bidder for Apps

A lightweight adapter that works with your existing Primary SDK and takes full advantage of the mobile first OpenX Ad Exchange to deliver superior yield on every impression.


SDKs

SDKs

Leverage the OpenX Mobile SDK for improved latency and the ability to pass through demographic data to buyers. Support for banner ads, rich media (MRAID), and interstitials.


Server-to-Server

Server-to-Server

For publishers looking to scale across multiples apps or ones with large traffic, integrate directly with OpenX APIs. Enables full customization and mediation of 3rd party solutions.


  • Since incorporating OpenX into our demand stack last year, we’ve seen a great fill rate and a steady climb in revenue. As a result we’ve continually adjusted their position in our stack to a higher priority.

    Steve Gendreau, AdOps Manager at Under Armour Connected Fitness

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    - OpenX Mobile: A Fully Mobile Optimised Ad Exchange
  • Other networks are simply blind inventory fillers. We turn them off and we turn them on, but never know what they’re actually capable of delivering. On the other hand, OpenX works with us as a partner. With OpenX we feel that it’s a mutually beneficial partnership.

    Steve Levin, Head of Global Sales, Grindr

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    - OpenX Mobile: A Fully Mobile Optimised Ad Exchange
  • The market is changing rapidly and we needed to be ready to engage with buyers across the spectrum. OpenX helped us get there.

    Ben Harman, Director of Advertising Operations, CarGurus

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    - OpenX Mobile: A Fully Mobile Optimised Ad Exchange

News & Documentation

Recent news on OpenX and product documentation,
including product information, how-to, setup and more.
- OpenX Mobile: A Fully Mobile Optimised Ad Exchange

Product Documentation

Getting Started With Mobile

Read Documentation
- OpenX Mobile: A Fully Mobile Optimised Ad Exchange

In The News

A Guide to Bidder for Apps

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- OpenX Mobile: A Fully Mobile Optimised Ad Exchange

Product Documentation

Mobile Ad Requests

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OpenX Blog

The latest innovations, insights and trends in ad tech.
- OpenX Mobile: A Fully Mobile Optimised Ad Exchange

Driving superior monetisation for publishers & app developers and maximising value for brands & marketers.

Quality. Experience. Scale. Technology.


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- OpenX Mobile: A Fully Mobile Optimised Ad Exchange