School of Programmatic | U.S.
September 28, 2016
Header Bidding & Beyond
What you’ll learn:
- The genesis of header bidding
- How header bidding works
- The value header bidding can unlock for you and your partners
- The Publisher Perspective
- Advanced techniques to extract even more value from header bidding
- What’s next for the industry?
Content presented by:
- Joe Catanzaro, VP, Ad Operations & Strategy, Warner Bros. Digital Media Sales
- Qasim Saifee, SVP Monetization Platform at OpenX
- Stephanie Snow, Vice President, Ad Operations, Intermarkets
Don`t miss this opportunity to take a deep dive into this evolving technology and become the expert in your organization.
Breakfast and coffee will be served.