School of Programmatic | U.S.

September 28, 2016

Header Bidding & Beyond

What you’ll learn:

  • The genesis of header bidding
  • How header bidding works
  • The value header bidding can unlock for you and your partners
  • The Publisher Perspective
  • Advanced techniques to extract even more value from header bidding
  • What’s next for the industry?

 

Content presented by:

  • Joe Catanzaro, VP, Ad Operations & Strategy, Warner Bros. Digital Media Sales
  • Qasim Saifee, SVP Monetization Platform at OpenX
  • Stephanie Snow, Vice President, Ad Operations, Intermarkets

 

Don`t miss this opportunity to take a deep dive into this evolving technology and become the expert in your organization.

Breakfast and coffee will be served.