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Programmatic

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Taking Control: Maximizing Revenue with the Power of Prebid.js

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Programmatic Hasn’t Been Able to Live Up to Its Potential

Case Study

VICE Leverages OpenX Programmatic Guaranteed Deals to Unlock Premium Video Spend

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OpenX CEO Tim Cadogan on the Evolution of Programmatic, and Going to the Cloud

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OpenX CEO’s Advice for Addressing the ‘Asymmetry’ in Digital Ads

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The Road to Trust and Transparency in Programmatic

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5 martech predictions for 2019 that marketers should be thinking about now

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Trade Body to Roll Out ‘TAG Threat Exchange’ Following FBI Bot Takedown

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OpenX and ownerIQ to Bring Second-Party Data to Programmatic Advertising

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Brands Take A Stand For Quality In The Wild West Of Digital Advertising

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OpenX CEO: In a World of Clickbait, High-Quality Internet Ads Are ‘Fundamental’

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Major Ad Exchanges Create Shared Principles to Achieve a Better Programmatic Marketplace