OpenX at Cannes 2023

Demand From Your Media

June 19-23

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We’re excited to see you at Cannes Lions — check out our schedule of events below.

OpenX Boat: We'll be docked at Jetée Albert Edouard, Port of Cannes

Mon, June 19

Meetings 9am-5pm
OpenX Welcome Soireé 9pm-1am
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Tue, June 20

Meetings 9am-11am
Panels 2pm-4:30pm See Panels
Drinks to follow
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Wed, June 21

Meetings 9am-5pm
Casual Happy Hour 6pm-8pm
Private Invite Only
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Thu, June 22

Meetings 9am-5pm
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Tuesday, June 20th
Panels 2pm-4:30pm

2pm-2:30pm

Supply-side Targeting and the Future of Data Activation

Advertisers want to get closer to key audiences, and supply-side targeting is fast becoming an important part of their strategy. In this panel session, experts from across the industry will discuss the evolving role of SSPs, explore emerging trends in supply-side data activation, and provide key insights into how advertisers can reach their target audiences at scale.

3pm-3:30pm

Addressable CTV — Are We There Yet?

The promise of CTV has always been the ability to reach target audiences in high-quality captive viewing environments. This panel will bring together industry experts across broadcast, agency, and data and technology for an honest conversation on how it’s going, and what’s next for CTV targeting.

4pm-4:30pm

Trust and Transparency: Sustainability in media and AdTech

Sustainability is a global concern, and that means working together to reduce our industry’s carbon footprint. Standardized measurement and increased transparency are key to driving reduction and accountability in our space. Join our panel for a conversation discussing emerging trends, partnership evaluation, and the future of measurement in this space.

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