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News

‘Too many players, not enough choice’: What’s driving ad tech consolidation

…and Moat’s sale to Oracle, for a reported $325 million and $850, respectively, show big ad tech exits haven’t yet peaked. Yet for smaller players that lack uniqueness, the likelihood…
News

WINNER: 2024 Programmatic Power Players

OpenX has been named one of AdExchanger’s Top 50 Programmatic Power Players for 2024. Released every spring, this searchable directory is widely considered the digital marketing industry’s definitive list of…
News

Consorting With The Frenemy: Ad Tech Players Partner For Shared Identity Matching

Seven independent ad tech companies debuted a programmatic consortium on Thursday that pools their supply- and demand-side cookie IDs into one shared identity asset. The consortium is helmed by AppNexus,…
Press Release

OpenX Launches Mobile Software Development Kit for Video Advertising

…Corporation. OpenX is a trademark of OpenX Limited. For more information, please visit www.openx.com Please follow us on Twitter: @OpenX and Facebook: http://www.facebook.com/OpenX OpenX Media Contact: Al Duncan 1.626.466.1142 media@openx.com…
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Privacy Center | OpenX Ad Exchange Privacy Policy

…the EU-U.S. DPF, OpenX commits to cooperate and comply respectively with the advice of the panel established by the EU data protection authorities (DPAs) and the UK Information Commissioner’s Office (ICO)…
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Legal | Ad Exchange Terms & Conditions / Legal

…meet the IAB’s Ad Inventory Specifications. You shall also comply with the OpenX Ad Exchange Supply Policies (located at https://www.openx.com/legal/ad-exchange-supply-policies/) (the “Policies”). If OpenX posts updated Policies, you will comply…
Press Release

OpenX Ranked 3rd Fastest Growing Software Company in North America, 5th Fastest Overall on Deloitte’s 2013 Technology Fast 500™

…and software, biotech/pharma and internet companies continue to be at the forefront,” added James Atwell, national managing partner of the Emerging Growth Company practice, Deloitte Services LP. “The companies excelling in…
Press Release

OpenX Wins Best Programmatic Marketing Platform Award in 2018 MarTech Breakthrough Awards Program

…breakthrough marketing technology companies and products in categories including marketing automation, AdTech, SalesTech, marketing analytics, CRM, content and social marketing, website, SEM, mobile marketing and more. For more information, visit http://martechbreakthrough.com/ …
Press Release

OpenX is First Ad Exchange to be Certified Carbon Neutral and Announces Ambitious Path to Net-Zero Status

…as a true Net-Zero company.” Summary of Today’s Announcement OpenX has achieved CarbonNeutral® company certification by Natural Capital Partners (a Climate Impact Partners company) and has committed to complying with…
Press Release

OpenX Awarded First Platinum Status Recognition from the Trustworthy Accountability Group (TAG) for Comprehensive Approach to Quality and Transparency

…years of significant investment by OpenX, including more than $25 million in 2018, to develop industry leading approaches to quality. For more information on OpenX’s commitment to quality, visit: https://www.openx.com/company/quality/…
Press Release

OpenX Transforms Concept of SSP with Industry-First Demand Fusion Technology

…Corporation. OpenX is a trademark of OpenX Limited. For more information, please visit: www.openx.com Please follow us on Twitter: @OpenX and Facebook: http://www.facebook.com/OpenX OpenX Media Contact: Al Duncan 1.626.466.1142 media@openx.com…
Press Release

OpenX Launches Professional Services and Support for Web Publishers

…May 2008, the company conducted its first extensive community survey and one of the key implications was the clear need of community members for support and services to help them…